| Year | 2024 |
| Name | Festa del Roser 2024 |
| Client | Amics de la Rambla |
| Category | Visual Identity; Communication; |
Once again, we had the honor of creating the visual identity for the beautiful Festa del Roser in Barcelona. This time, we drew inspiration from the patterns found on the ground and in the city’s architecture, establishing a harmonious connection with the flowers that symbolize the event. We designed a simple and strong visual system, featuring easy-to-read typography and a contemporary approach that does not overlook the festival’s rich cultural heritage. The result is an identity that celebrates tradition while embracing modernity.
