| Year | 2025 |
| Name | Festa del Roser 2025 |
| Client | Amics de la Rambla |
| Category | Communication; Visual Identity; |
The Festa del Roser 2025 is driven by a beautiful illustration by Marc Massana.
An image that carries the spirit of the celebration, but also a sense of community, of people gathering around the same place, year after year.
We began to look at the city itself. At what is already there, under our feet. The ground, the pavements, the everyday geometry we usually walk over without noticing.
And brought those geometric patterns into the visual system. To be the ground and the sky for the people in the illustration.