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Year 2024
Name For-mar
Client For-mar
Category Visual Identity; Communication;

The Professional Training Center for Fisheries and the Sea – FOR-MAR was established in 2008. Its primary mission focuses on the promotion of professional training aimed at enhancing the human resources connected to maritime activities, providing structured responses to the qualification, retraining, improvement, and career progression needs of industry professionals. In this sense, its scope extends beyond the traditional maritime trades, encompassing all sectors that constitute the blue economy, from foundational training to advanced specialization. In addition, FOR-MAR plays a central role in the evaluation.

Through engagement with national and international partners, FOR-MAR asserts itself within the innovative “Blue Hub School” concept, fostering projects that promote the development of products and services grounded in advanced pedagogical approaches, emerging technologies, and a global perspective on the maritime economy. In line with this spirit of renewal and strategic vision, we developed FOR-MAR’s logo and graphic system, crafting a vibrant visual identity structured around a modular grid that allows for the generation of coherent illustrations and visual elements. This comprehensive approach, carefully attending to every dimension of institutional representation, provided the internal design team with a solid and versatile foundation, avoiding loose ends and ensuring a harmonious, cohesive, and readily recognizable visual presence, perfectly aligned with FOR-MAR’s significance in the field of maritime training.

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