Satoé

For Satoé we executed a refresh that reimagined the brand’s visual identity, creating a completely new system that is both dynamic and cohesive, keeping the original brand logo, designed by Mariana Rosa. Drawing on a strong foundation of lines, dots, and harmonious colors, we crafted a visual language that reflects the fluidity and precision inherent to their practice.

This refreshed design goes beyond simple aesthetics, establishing a whole new visual world for Satoe, from custom illustrations that capture movement and balance, to a carefully selected typeface that enhances readability while maintaining a modern and approachable feel.